{"id":17783,"date":"2025-03-19T12:30:00","date_gmt":"2025-03-19T03:30:00","guid":{"rendered":"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/?p=17783"},"modified":"2025-05-09T16:39:42","modified_gmt":"2025-05-09T07:39:42","slug":"%e3%80%902025%e5%b9%b4%e6%9c%80%e6%96%b0%e3%80%91%e3%82%a2%e3%83%89%e3%82%a8%e3%82%af%e3%82%b9%e3%83%81%e3%82%a7%e3%83%b3%e3%82%b8%e3%81%a8%e3%81%af%ef%bc%9f%e4%bb%95%e7%b5%84%e3%81%bf%e3%82%84ssp","status":"publish","type":"post","link":"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/ad\/%e3%80%902025%e5%b9%b4%e6%9c%80%e6%96%b0%e3%80%91%e3%82%a2%e3%83%89%e3%82%a8%e3%82%af%e3%82%b9%e3%83%81%e3%82%a7%e3%83%b3%e3%82%b8%e3%81%a8%e3%81%af%ef%bc%9f%e4%bb%95%e7%b5%84%e3%81%bf%e3%82%84ssp\/","title":{"rendered":"\u30102025\u5e74\u6700\u65b0\u3011\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u3068\u306f\uff1f\u4ed5\u7d44\u307f\u3084SSP\u30fbDSP\u3068\u306e\u9055\u3044\u3001\u6210\u679c\u3092\u9ad8\u3081\u308b\u6d3b\u7528\u65b9\u6cd5\u3092\u89e3\u8aac"},"content":{"rendered":"\n<p>\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u696d\u754c\u306f\u5e38\u306b\u9032\u5316\u3057\u7d9a\u3051\u3066\u304a\u308a\u3001\u5e83\u544a\u914d\u4fe1\u306e\u52b9\u7387\u5316\u3084\u53ce\u76ca\u306e\u6700\u9069\u5316\u304c\u8ab2\u984c\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u4e2d\u3067\u3082\u6ce8\u76ee\u3055\u308c\u3066\u3044\u308b\u306e\u304c\u3001\u300c\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\uff08Ad 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src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1024x758.jpg\" alt=\"\" class=\"wp-image-27750\" srcset=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1024x758.jpg 1024w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-300x222.jpg 300w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-768x569.jpg 768w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1536x1138.jpg 1536w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-2048x1517.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n\n\n<h2 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Platform\uff09\u3068\u306e\u9055\u3044<\/h3>\n\n\n\n<p>SSP\u306f\u51fa\u7248\u793e\u304c\u5e83\u544a\u5728\u5eab\u3092\u52b9\u7387\u3088\u304f\u8ca9\u58f2\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u4e00\u65b9\u3001\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u306fSSP\u3068DSP\u304c\u53c2\u52a0\u3057\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u53d6\u5f15\u3092\u884c\u3046\u5e02\u5834\u305d\u306e\u3082\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">DSP\uff08Demand-Side Platform\uff09\u3068\u306e\u9055\u3044<\/h3>\n\n\n\n<p>DSP\u306f\u5e83\u544a\u4e3b\u304c\u5e83\u544a\u3092\u52b9\u679c\u7684\u306b\u8cfc\u5165\u30fb\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002DSP\u306f\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u7d4c\u7531\u3067\u5e83\u544a\u5728\u5eab\u3092\u8cfc\u5165\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-bygmo wp-block-embed-bygmo\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"IHdcEj6AAF\"><a href=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/%e3%83%87%e3%83%bc%e3%82%bf%e5%88%86%e6%9e%90\/%e3%80%902025%e5%b9%b4%e6%9c%80%e6%96%b0%e3%80%91dsp%ef%bc%88demand-side-platform%ef%bc%89%e3%81%a8%e3%81%af%ef%bc%9f%e4%bb%95%e7%b5%84%e3%81%bf%e3%83%bb%e3%83%a1%e3%83%aa%e3%83%83%e3%83%88%e3%83%bb\/\">\u30102025\u5e74\u6700\u65b0\u3011DSP\uff08Demand-Side Platform\uff09\u3068\u306f\uff1f\u4ed5\u7d44\u307f\u30fb\u30e1\u30ea\u30c3\u30c8\u30fb\u5c0e\u5165\u65b9\u6cd5\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u30102025\u5e74\u6700\u65b0\u3011DSP\uff08Demand-Side Platform\uff09\u3068\u306f\uff1f\u4ed5\u7d44\u307f\u30fb\u30e1\u30ea\u30c3\u30c8\u30fb\u5c0e\u5165\u65b9\u6cd5\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac&#8221; &#8212; \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u60c5\u5831\u30e1\u30c7\u30a3\u30a2\u300c\u52a9\u3063\u4eba\u30de\u30fc\u30b1\u30bf\u30fc byGMO\u300d\" src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/%e3%83%87%e3%83%bc%e3%82%bf%e5%88%86%e6%9e%90\/%e3%80%902025%e5%b9%b4%e6%9c%80%e6%96%b0%e3%80%91dsp%ef%bc%88demand-side-platform%ef%bc%89%e3%81%a8%e3%81%af%ef%bc%9f%e4%bb%95%e7%b5%84%e3%81%bf%e3%83%bb%e3%83%a1%e3%83%aa%e3%83%83%e3%83%88%e3%83%bb\/embed\/#?secret=whp6lYV3xl#?secret=IHdcEj6AAF\" data-secret=\"IHdcEj6AAF\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u3067\u7af6\u4e89\u306b\u52dd\u3064\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"993\" height=\"670\" src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/03\/image-91.png\" alt=\"\" class=\"wp-image-17785\" srcset=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/03\/image-91.png 993w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/03\/image-91-300x202.png 300w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/03\/image-91-768x518.png 768w\" sizes=\"auto, (max-width: 993px) 100vw, 993px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u7cbe\u5ea6\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u8a2d\u5b9a<\/h3>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306e\u884c\u52d5\u30c7\u30fc\u30bf\u3084\u5c5e\u6027\u3092\u8a73\u3057\u304f\u5206\u6790\u3057\u3001\u5e83\u544a\u3092\u5c4a\u3051\u308b\u3079\u304d\u30e6\u30fc\u30b6\u30fc\u3092\u660e\u78ba\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001\u904e\u53bb\u306e\u8cfc\u5165\u5c65\u6b74\u3084\u30b5\u30a4\u30c8\u8a2a\u554f\u30d1\u30bf\u30fc\u30f3\u3092\u7528\u3044\u3066\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u305f\u5e83\u544a\u914d\u4fe1\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u5165\u672d\u306e\u6700\u9069\u5316<\/h3>\n\n\n\n<p>\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u7af6\u5408\u4ed6\u793e\u306e\u5165\u672d\u72b6\u6cc1\u3084\u5e02\u5834\u76f8\u5834\u3092\u5206\u6790\u3057\u3001\u7121\u99c4\u306e\u306a\u3044\u6700\u9069\u306a\u4fa1\u683c\u8a2d\u5b9a\u3092\u884c\u3044\u307e\u3059\u3002\u7279\u306b\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u696d\u754c\u3067\u306f\u3001\u5165\u672d\u4fa1\u683c\u306e\u5fae\u8abf\u6574\u304c\u5e83\u544a\u306e\u8868\u793a\u6a5f\u4f1a\u3092\u5897\u3084\u3059\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u5dee\u5225\u5316<\/h3>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u95a2\u5fc3\u3092\u5f15\u304f\u72ec\u81ea\u6027\u306e\u3042\u308b\u5e83\u544a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u7d99\u7d9a\u7684\u306b\u5236\u4f5c\u3057\u3001AB\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u306a\u304c\u3089\u6700\u9069\u306a\u30c7\u30b6\u30a4\u30f3\u3092\u9078\u5b9a\u3057\u307e\u3059\u3002\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u9bae\u5ea6\u3092\u4fdd\u3064\u305f\u3081\u306b\u5b9a\u671f\u7684\u306a\u66f4\u65b0\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30c7\u30fc\u30bf\u5206\u6790\u306e\u5fb9\u5e95<\/h3>\n\n\n\n<p>\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u3057\u3001CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3084CVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u306a\u3069\u306e\u6307\u6a19\u306b\u57fa\u3065\u3044\u3066\u8fc5\u901f\u306b\u8abf\u6574\u3092\u884c\u3044\u307e\u3059\u3002\u6210\u679c\u306e\u9ad8\u3044\u5e83\u544a\u30d1\u30bf\u30fc\u30f3\u3092\u628a\u63e1\u3057\u3001\u904b\u7528\u52b9\u7387\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5b9f\u969b\u306e\u5c0e\u5165\u4e8b\u4f8b<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Amazon\u306e\u6210\u529f\u4e8b\u4f8b<\/h3>\n\n\n\n<p>Amazon\u306f\u9867\u5ba2\u306e\u8cfc\u8cb7\u5c65\u6b74\u3084\u95b2\u89a7\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u3092\u901a\u3058\u3066\u5e83\u544a\u306e\u30af\u30ea\u30c3\u30af\u7387\u309225\uff05\u5411\u4e0a\u3055\u305b\u3001\u58f2\u4e0a\u3092\u62e1\u5927\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u30bf\u30a4\u30e0\u30ba\u306e\u5e83\u544a\u53ce\u76ca\u5897\u52a0<\/h3>\n\n\n\n<p>\u30cb\u30e5\u30fc\u30e8\u30fc\u30af\u30bf\u30a4\u30e0\u30ba\u306f\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u3092\u5229\u7528\u3057\u3001DSP\u9593\u306e\u7af6\u4e89\u5165\u672d\u3092\u4fc3\u9032\u3002\u3053\u308c\u306b\u3088\u308a\u5e83\u544a\u5358\u4fa1\u304c\u524d\u5e74\u6bd435\uff05\u5411\u4e0a\u3057\u3001\u53ce\u76ca\u5897\u52a0\u306b\u6210\u529f\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kantan.gmo\/?utm_source=owned&amp;utm_medium=banner\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"758\" src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1024x758.jpg\" alt=\"\" class=\"wp-image-27750\" srcset=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1024x758.jpg 1024w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-300x222.jpg 300w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-768x569.jpg 768w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1536x1138.jpg 1536w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-2048x1517.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u307e\u3068\u3081<\/h2>\n\n\n\n<p>\u30a2\u30c9\u30a8\u30af\u30b9\u30c1\u30a7\u30f3\u30b8\u306f\u3001\u5e83\u544a\u4e3b\u3068\u51fa\u7248\u793e\u53cc\u65b9\u304c\u5e83\u544a\u914d\u4fe1\u306e\u52b9\u7387\u5316\u3068\u53ce\u76ca\u6700\u5927\u5316\u3092\u5b9f\u73fe\u3059\u308b\u91cd\u8981\u306a\u5e02\u5834\u3067\u3059\u3002SSP\u3084DSP\u3068\u306e\u9055\u3044\u3084\u4ed5\u7d44\u307f\u3092\u7406\u89e3\u3057\u3001\u5b9f\u969b\u306e\u4e8b\u4f8b\u3084\u7af6\u4e89\u3067\u52dd\u3064\u30dd\u30a4\u30f3\u30c8\u3092\u53c2\u8003\u306b\u5c0e\u5165\u3092\u9032\u3081\u308b\u3053\u3068\u3067\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u679c\u3092\u3055\u3089\u306b\u9ad8\u3081\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u3053\u306e\u8a18\u4e8b\u3092\u8aad\u3093\u3060\u65b9\u306b\u304a\u3059\u3059\u3081\u306e\u8a18\u4e8b<\/h3>\n\n\n\n<figure class=\"wp-block-embed 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