{"id":2738,"date":"2025-02-09T06:30:00","date_gmt":"2025-02-08T21:30:00","guid":{"rendered":"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/?p=2738"},"modified":"2025-05-14T16:38:41","modified_gmt":"2025-05-14T07:38:41","slug":"%e3%80%902025%e5%b9%b4%e6%9c%80%e6%96%b0%e3%80%91dtoc%e3%81%a8%e3%81%af%ef%bc%9f%e6%b3%a8%e7%9b%ae%e3%82%92%e9%9b%86%e3%82%81%e3%82%8b%e6%9c%80%e6%96%b0%e3%83%93%e3%82%b8%e3%83%8d%e3%82%b9%e3%83%88","status":"publish","type":"post","link":"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/marketing\/%e3%80%902025%e5%b9%b4%e6%9c%80%e6%96%b0%e3%80%91dtoc%e3%81%a8%e3%81%af%ef%bc%9f%e6%b3%a8%e7%9b%ae%e3%82%92%e9%9b%86%e3%82%81%e3%82%8b%e6%9c%80%e6%96%b0%e3%83%93%e3%82%b8%e3%83%8d%e3%82%b9%e3%83%88\/","title":{"rendered":"\u30102025\u5e74\u6700\u65b0\u3011DtoC\u3068\u306f\uff1f\u6ce8\u76ee\u3092\u96c6\u3081\u308b\u6700\u65b0\u30d3\u30b8\u30cd\u30b9\u30c8\u30ec\u30f3\u30c9\u3092\u5fb9\u5e95\u89e3\u8aac"},"content":{"rendered":"\n<p>\u8fd1\u5e74\u3001\u30d3\u30b8\u30cd\u30b9\u754c\u3067\u6ce8\u76ee\u3092\u96c6\u3081\u3066\u3044\u308bDtoC\u3068\u3044\u3046\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306f\u3001\u591a\u304f\u306e\u4f01\u696d\u306b\u65b0\u305f\u306a\u6210\u9577\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001DtoC\u306e\u57fa\u672c\u6982\u5ff5\u304b\u3089\u305d\u306e\u30e1\u30ea\u30c3\u30c8\u30fb\u30c7\u30e1\u30ea\u30c3\u30c8\u3001\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u3084\u5b9f\u969b\u306e\u6210\u529f\u4e8b\u4f8b\u307e\u3067\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/kantan.gmo\/?utm_source=owned&amp;utm_medium=banner\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"758\" src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1024x758.jpg\" alt=\"\" class=\"wp-image-27750\" srcset=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1024x758.jpg 1024w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-300x222.jpg 300w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-768x569.jpg 768w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-1536x1138.jpg 1536w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/05\/kantan\u9001\u5ba2-2048x1517.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">DtoC\u3068\u306f\uff1f<\/h2>\n\n\n\n<p>DtoC\u306f\u300cDirect to Consumer\u300d\u306e\u7565\u3067\u3001\u4f01\u696d\u304c\u81ea\u793e\u306eEC\u30b5\u30a4\u30c8\u3092\u901a\u3058\u3066\u76f4\u63a5\u6d88\u8cbb\u8005\u306b\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8ca9\u58f2\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u6307\u3057\u307e\u3059\u3002\u5f93\u6765\u306eBtoC\uff08Business to Consumer\uff09\u30e2\u30c7\u30eb\u3067\u306f\u3001\u5927\u624b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3084\u5c0f\u58f2\u5e97\u3092\u4ecb\u3057\u3066\u8ca9\u58f2\u304c\u884c\u308f\u308c\u308b\u306e\u306b\u5bfe\u3057\u3001DtoC\u3067\u306f\u3053\u308c\u3089\u306e\u4ef2\u4ecb\u696d\u8005\u3092\u6392\u9664\u3057\u3001\u88fd\u9020\u304b\u3089\u8ca9\u58f2\u307e\u3067\u3092\u81ea\u793e\u3067\u4e00\u8cab\u3057\u3066\u884c\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">BtoC\u3068\u306e\u9055\u3044<\/h3>\n\n\n\n<p>BtoC\u306f\u4f01\u696d\u3068\u6d88\u8cbb\u8005\u306e\u53d6\u5f15\u5168\u822c\u3092\u6307\u3057\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30e2\u30fc\u30eb\u3084\u5b9f\u5e97\u8217\u3092\u901a\u3058\u305f\u8ca9\u58f2\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u4e00\u65b9\u3001DtoC\u306f\u7279\u306b\u88fd\u9020\u8005\u304c\u81ea\u793e\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u76f4\u63a5\u8ca9\u58f2\u3059\u308b\u70b9\u304c\u7279\u5fb4\u3067\u3059\u3002\u3053\u306e\u9055\u3044\u306b\u3088\u308a\u3001DtoC\u306f\u3088\u308a\u6df1\u3044\u9867\u5ba2\u95a2\u4fc2\u306e\u69cb\u7bc9\u3084\u53ce\u76ca\u6027\u306e\u5411\u4e0a\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">DtoC\u304c\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"438\" src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u304c\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531-visual-selection-1024x438.png\" alt=\"\" class=\"wp-image-3454\" srcset=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u304c\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531-visual-selection-1024x438.png 1024w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u304c\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531-visual-selection-300x128.png 300w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u304c\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531-visual-selection-768x329.png 768w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u304c\u6ce8\u76ee\u3055\u308c\u308b\u7406\u7531-visual-selection.png 1154w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30fb\u30b9\u30de\u30db\u306e\u666e\u53ca<\/h3>\n\n\n\n<p>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3084\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306e\u666e\u53ca\u306b\u3088\u308a\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u884c\u52d5\u306f\u5927\u304d\u304f\u5909\u5316\u3057\u307e\u3057\u305f\u3002DtoC\u306f\u3053\u308c\u3089\u306e\u30c7\u30b8\u30bf\u30eb\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u9867\u5ba2\u5c64\u306b\u76f4\u63a5\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u308b\u70b9\u304c\u5927\u304d\u306a\u5f37\u307f\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u6d88\u8cbb\u8005\u4fa1\u5024\u89b3\u306e\u5909\u5316<\/h3>\n\n\n\n<p>\u6d88\u8cbb\u8005\u306f\u5358\u306b\u5546\u54c1\u3092\u6240\u6709\u3059\u308b\u3053\u3068\u3088\u308a\u3082\u3001\u5546\u54c1\u306e\u80cc\u5f8c\u306b\u3042\u308b\u4fa1\u5024\u3084\u30d6\u30e9\u30f3\u30c9\u306e\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u91cd\u8996\u3059\u308b\u50be\u5411\u304c\u5f37\u307e\u3063\u3066\u3044\u307e\u3059\u3002DtoC\u306f\u3053\u308c\u306b\u5fdc\u3048\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u4e16\u754c\u89b3\u3084\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u9867\u5ba2\u306e\u5171\u611f\u3092\u5f97\u3084\u3059\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">SNS\u306e\u767a\u9054<\/h3>\n\n\n\n<p>SNS\u306e\u767a\u9054\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u76f4\u63a5\u7684\u304b\u3064\u52b9\u679c\u7684\u306b\u9867\u5ba2\u3068\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u53d6\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3057\u305f\u3002\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u306e\u9023\u643a\u3084\u53e3\u30b3\u30df\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u3092\u98db\u8e8d\u7684\u306b\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u306e\u5909\u5316<\/h3>\n\n\n\n<p>\u30b5\u30d7\u30e9\u30a4\u30c1\u30a7\u30fc\u30f3\u306e\u67d4\u8edf\u5316\u306b\u3088\u308a\u3001\u5c11\u91cf\u751f\u7523\u3084\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u5bfe\u5fdc\u304c\u5bb9\u6613\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u306b\u8fc5\u901f\u306b\u5bfe\u5fdc\u3067\u304d\u308bDtoC\u30e2\u30c7\u30eb\u304c\u3055\u3089\u306b\u9b45\u529b\u7684\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">EC\u5e02\u5834\u306e\u62e1\u5927<\/h3>\n\n\n\n<p>\u7d4c\u6e08\u7523\u696d\u7701\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u904e\u53bb10\u5e74\u9593\u3067EC\u5e02\u5834\u306f\u5927\u5e45\u306b\u62e1\u5927\u3057\u3001\u7279\u306b\u7269\u8ca9\u5206\u91ce\u3067\u306f\u6301\u7d9a\u7684\u306a\u6210\u9577\u304c\u898b\u8fbc\u307e\u308c\u3066\u3044\u307e\u3059\u3002DtoC\u5e02\u5834\u3082\u3053\u308c\u306b\u9023\u52d5\u3057\u3001\u4eca\u5f8c\u3082\u62e1\u5927\u304c\u671f\u5f85\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">DtoC\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u30c7\u30e1\u30ea\u30c3\u30c8<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"578\" height=\"422\" src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u30c7\u30e1\u30ea\u30c3\u30c8-visual-selection.png\" alt=\"\" class=\"wp-image-3457\" srcset=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u30c7\u30e1\u30ea\u30c3\u30c8-visual-selection.png 578w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u30c7\u30e1\u30ea\u30c3\u30c8-visual-selection-300x219.png 300w\" sizes=\"auto, (max-width: 578px) 100vw, 578px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u30e1\u30ea\u30c3\u30c8<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">\u53ce\u76ca\u6027\u5411\u4e0a<\/h4>\n\n\n\n<p>DtoC\u3067\u306f\u88fd\u9020\u304b\u3089\u8ca9\u58f2\u307e\u3067\u3092\u81ea\u793e\u3067\u884c\u3046\u305f\u3081\u3001\u4ef2\u4ecb\u624b\u6570\u6599\u3084\u6d41\u901a\u30b3\u30b9\u30c8\u3092\u524a\u6e1b\u3067\u304d\u3001\u7d50\u679c\u3068\u3057\u3066\u53ce\u76ca\u6027\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002\u3053\u306e\u30b3\u30b9\u30c8\u524a\u6e1b\u306b\u3088\u308a\u3001\u88fd\u54c1\u4fa1\u683c\u306e\u7af6\u4e89\u529b\u3082\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u9867\u5ba2\u60c5\u5831\u306e\u53ce\u96c6\u30fb\u6d3b\u7528<\/h4>\n\n\n\n<p>\u81ea\u793eEC\u30b5\u30a4\u30c8\u3092\u901a\u3058\u3066\u9867\u5ba2\u306e\u884c\u52d5\u30c7\u30fc\u30bf\u3084\u8cfc\u8cb7\u30c7\u30fc\u30bf\u3092\u8a73\u7d30\u306b\u53ce\u96c6\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7b56\u5b9a\u3084\u88fd\u54c1\u958b\u767a\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h4 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class=\"wp-block-heading\">\u5c0e\u5165\u30b3\u30b9\u30c8<\/h4>\n\n\n\n<p>DtoC\u3092\u5c0e\u5165\u3059\u308b\u306b\u306f\u3001\u81ea\u793e\u3067\u306eEC\u30b5\u30a4\u30c8\u69cb\u7bc9\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4f53\u5236\u306e\u6574\u5099\u304c\u5fc5\u8981\u3068\u306a\u308a\u3001\u521d\u671f\u6295\u8cc7\u304c\u5927\u304d\u304f\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u58f2\u4e0a\u6210\u679c\u306e\u9045\u5ef6<\/h4>\n\n\n\n<p>\u81ea\u793e\u3067\u306e\u30d6\u30e9\u30f3\u30c9\u69cb\u7bc9\u3084\u9867\u5ba2\u57fa\u76e4\u306e\u78ba\u7acb\u306b\u306f\u6642\u9593\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u7279\u306b\u65b0\u898f\u53c2\u5165\u306e\u5834\u5408\u3001\u5b89\u5b9a\u3057\u305f\u58f2\u4e0a\u3092\u4e0a\u3052\u308b\u307e\u3067\u306b\u6642\u9593\u304c\u304b\u304b\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 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class=\"wp-block-heading\">SNS\u6d3b\u7528\u306b\u3088\u308b\u9867\u5ba2\u4ea4\u6d41<\/h3>\n\n\n\n<p>SNS\u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u3068\u306e\u4ea4\u6d41\u3092\u6df1\u3081\u308b\u3053\u3068\u3067\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30d5\u30a1\u30f3\u3092\u5897\u3084\u3057\u3001\u30ea\u30d4\u30fc\u30c8\u8cfc\u5165\u3092\u4fc3\u9032\u3057\u307e\u3059\u3002\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u306e\u5354\u529b\u3084\u7a4d\u6975\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">DtoC\u5c0e\u5165\u306e\u624b\u9806<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"962\" height=\"626\" src=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u5c0e\u5165\u306e\u624b\u9806-visual-selection.png\" alt=\"\" class=\"wp-image-3455\" srcset=\"https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u5c0e\u5165\u306e\u624b\u9806-visual-selection.png 962w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u5c0e\u5165\u306e\u624b\u9806-visual-selection-300x195.png 300w, https:\/\/www.koukoku.jp\/service\/suketto\/marketer\/wp-content\/uploads\/2025\/02\/DtoC\u5c0e\u5165\u306e\u624b\u9806-visual-selection-768x500.png 768w\" sizes=\"auto, (max-width: 962px) 100vw, 962px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u5e02\u5834\u8abf\u67fb\u3068\u30bf\u30fc\u30b2\u30c3\u30c8\u8a2d\u5b9a<\/h3>\n\n\n\n<p>\u81ea\u793e\u306e\u5546\u54c1\u304cDtoC\u306b\u9069\u3057\u3066\u3044\u308b\u304b\u3092\u5e02\u5834\u8abf\u67fb\u3067\u78ba\u8a8d\u3057\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u9867\u5ba2\u5c64\u3092\u660e\u78ba\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 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