Deliver the optimal plan and creative for the client’s issue.
Conduct staffing of planner, creative director, web director, copywriter and designer, and delivery of communication plan and creative, which enable maximum performance, in accordance with the marketing issues faced by the client.
As for the spread of contents on SNS, it is important to see how the idea at the core is spread based on the three indicators, “advertising effects”, “buzz effects” and “engagement effects”.
Comprehensive marketing is important rather than individual optimization. Evaluate the impact of each content on SNS and tune it based on the results of fixed point observations of ①pageviews (PV), ②viewed pages, ③duration of visits and ④bounce rate on Google Analytics.